Being part of SuperAI, Asia’s premier AI gathering, offers startups a rare chance to connect with investors, enterprise buyers, and media—even if you don’t have a booth. With energy pulsing through every hallway, there’s no need for a fixed space to make your mark.
- 1. Master Pre-Event Outreach and Meetings
- 2. Leverage Lobby, Lounges & Common Areas for Live Demos
- 3. Join Networking Events and Hackathons
- 4. Host Your Own Small-Scale Side Events
- 5. Publish Real-Time Updates and Tag SuperAI
- 6. Follow Up Strategically After Meetings
- 7. Adopt the “Great Hang” Mindset
- 8. Collaborate with Other Attendees or Startups
- Conclusion
This guide shares actionable tactics to creatively showcase your startup, maximize visibility, and build meaningful relationships—without the formal booth investment.
1. Master Pre-Event Outreach and Meetings
Success begins before you even set foot in the venue. Identify key attendees—investors, potential partners, or press—and reach out well in advance. Use platforms like LinkedIn or conference messaging to request quick meetups, coffee chats, or shared session attendance. Locking in these micro-meetings gives clarity and momentum before the event begins—and ensures you’re not waiting for spontaneity in crowded spaces.
Heads up: Use DROOMDROOM10, the official SUPERAI promo code, to get 10% off ticket prices.
2. Leverage Lobby, Lounges & Common Areas for Live Demos
Without a booth, consider informal “pop-up” demos in high-footfall zones like registration desks, lobby lounges, or cafe areas. A lightweight tablet or laptop with a sleek, interactive presentation can anchor curious passersby right where they are. This approach can feel far more authentic and memorable compared to static, formal booths—especially when paired with friendly, inviting energy.
3. Join Networking Events and Hackathons
SuperAI’s curated networking mixers, workshops, and hackathons are where you’ll find your ideal audience—engaged, curious, and open to conversation. Participate actively, volunteer to demo during breaks, or cozy up in group Q&As. These settings provide organic visibility, and you’ll be seen as a contributor to the event’s innovation—not just another exhibitor.
4. Host Your Own Small-Scale Side Events
Consider sponsoring or hosting a micro-event at a nearby café or hotel—think a panel discussion, tech walkthrough, or roundtable over espresso. Present your product casually, get feedback, and drive authentic conversations. Promoting these sessions via in-app scheduling or social media can amplify awareness—and position your startup as both accessible and engaging.
5. Publish Real-Time Updates and Tag SuperAI
Make your presence felt through social media. Share bite-sized insights, demo clips, or behind-the-scenes moments from the conference. Tag SuperAI’s handle, use event hashtags, and post updates in conference forums. Real-time digital storytelling offers visibility that extends well beyond physical space—and often draws curious attendees over for face-to-face chat.
6. Follow Up Strategically After Meetings
After each chat, send a personalized follow-up—referencing a shared insight or your discussion—via email or LinkedIn. Tailor each message and suggest next steps, whether it’s a demo, video call, or product trial. This approach builds on curiosity sparked during the event and extends your impact beyond real-time interaction.
7. Adopt the “Great Hang” Mindset
Networking isn’t just pitching—it’s about being memorable, helpful, and enjoyable to talk to. Approach conversations with curiosity and value in mind. Ask questions, share helpful resources, and remain a connector rather than just a seller. Doing so will make others not only want to meet you but also remember you warmly long after the event.
8. Collaborate with Other Attendees or Startups
Peer collaboration can greatly amplify reach. Partner with fellow startups or attendees to co-host pop-ups, swap demo spots, or cross-promote on social channels. Shared interactions can multiply visibility and help you tap into each other’s networks—without needing a separate booth.
Conclusion
Showcasing your startup at SuperAI without a formal booth is entirely achievable—with the right blend of strategy, creativity, and presence. By reaching out early, staging mobile demonstrations, leveraging event spaces and social media, and cultivating authentic rapport, your startup can shine amidst the AI spotlight.
And as a bonus: Get 10% off your SUPERAI ticket when you use the official promo code DROOMDROOM10.
